TGR GIFT
TGR Gift, based in Manchester, is an online wholesale and retail sock company known for producing customised socks for its clients. The company approached Studeo Digital to modernise its brand and create a stronger presence in the UK, US, and European markets. We delivered a comprehensive rebranding, a customer-focused website redesign, and impactful marketing materials to elevate their market position.
Modern Branding and Digital Transformation for Custom Sock Innovators
CAPABILITIES
REBRAND CREATION
BRANDING
WEB SITE
MARKETING MATERIALS
Challenges Faced
The company faced a need to modernise its outdated branding to better connect with its target audience and reflect its unique offerings. Their existing website lacked the functionality and design to drive sales effectively, and there was a clear need for cohesive marketing materials to support customer engagement and sales efforts.
Our Approach:
We began with a complete rebrand, transforming the old logo into a sleek, modern design that resonates with their audience. The branding strategy was carefully crafted to establish TGR Gift as a memorable and relatable brand in key markets like the UK, US, and Europe. The outdated website was replaced with a sales-oriented, user-friendly design prioritising UX to enhance the online shopping experience. Additionally, we designed marketing materials tailored to their client base, supporting both wholesale and retail sales efforts.
The rebrand successfully positioned TGR Gift as a modern and customer-focused company. The new website led to increased user engagement and higher conversion rates, while the marketing materials strengthened their sales process and customer connections. Overall, TGR Gift achieved a stronger market presence and improved customer trust.
